Chair Thanks for the great work you have done starting off the Outreach and Engagement Strategy. I don't know how much time we have to finalise this so I have taken the liberty to take your work and start a document. I hope this is ok. See attached. The document could possibly be plugged onto an online platform like Google Docs to enable wide online collaboration. I do hope I'm not be presumptuous. I have several comments to make regarding this first/second draft. 1. I'm still very new in the AFRALO/RALO ecosystem so there's something I have found a bit strange. I don't mean to disparage anyone or put down anyone so if it comes across that I have please accept my apologies unequivocally. This is what I have found strange:- I have tried to do a google search on AFRALO and it always takes me to the ICANN At Large Page. Is this deliberate? Doesn't AFRALO or any other RALO have their own standalone website? If so why then do we not have our own website? 2. Brand Identity and Equity. AFRALO is doing important and seminal work. And most of it is voluntary work. And that's even more powerful. I would like us to challenge each other to have a strong Identity that can be used to further the objectives of AFRALO. This sort of emphasizes the first point. 3. Social Media. I know we have social media handles. What I propose is to strengthen the engagement directly focusing on the different target constituents. 4. I would also like to suggest that we look at adding within this Strategy a Communications Strategy that may address the above. Thank you all. Regards *Ali Hussein* *Principal* *Hussein & Associates* Tel: +254 713 601113 Twitter: @AliHKassim Skype: abu-jomo LinkedIn: http://ke.linkedin.com/in/alihkassim <http://ke.linkedin.com/in/alihkassim> 13th Floor , Delta Towers, Oracle Wing, Chiromo Road, Westlands, Nairobi, Kenya. Any information of a personal nature expressed in this email are purely mine and do not necessarily reflect the official positions of the organizations that I work with. On Tue, Jul 25, 2017 at 1:14 PM, Aziz Hilali via AFRI-Discuss < afri-discuss@atlarge-lists.icann.org> wrote:

Dear all,

Daniel Nanghaka and Tijani BEN JEMAA prepared the below draft AFRALO Outreach and Engagement Strategy for FY18. If you have any comment, please send it on this list as soon as possible, and not after *Monday 31 July 2017.* ------------------------ *Draft AFRALO FY18 Outreach and Engagement Strategy*

*Introduction* AFRALO has achieved tremendous success in outreach and engagement within the region especially with its participation in Africa Internet Summit and AFRINIC Meetings. We have achieved a high rise in the number of ALSes to current 53 African ALSes.

*Aim of the Strategy* With the important increase in the number of ALSes, the strategy of FY18 will focus on Engagement of the end users and will aim at:

- Reaching out to African end users all over Africa to enhance engagement in the policy development processes and all other ICANN activities - Promoting the ICANN multi-stakeholder model and its bottom-up decision making process - Continuing the effort of recruitment of new members (At-Large Structures and/or individual members)

*Strategy plan* To reach the aims of the strategy, AFRALO shall:

- Participate in events across Africa to: - Organize engagement sessions to present AFRALO, At-Large and ICANN to the event participants, explaining mission, constituencies and activities. - Make use of all breaks and social events to do the adequate outreach to bring African Internet organizations and individuals into ICANN Arena and make them interested to be involved in the processes - Make presentations about topics under discussion in ICANN to show how the African ICANN community participate effectively in the ICANN policy development - Organize local events, in partnership with the local ALSes to enhance their engagement and broaden their radiance in their respective countries - Continue to identify universities and academic institutions to organize fruitful discussions with students and teachers about Internet and ICANN to bring young people into ICANN through these Open Sessions

*Engagement Events targeted* The engagement will be done at various forums within the Africa Region. The following non-exhaustive list identifies some targeted events:

- AFRINIC Meetings 2017 - AFRINIC 27 - Africa Internet Governance Forum 2017 – AfIGF 2017 - Africa Internet Summit 2018 – AIS’18

Best Regards Aziz Hilali AFRALO Chair

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