"My premise is that since ALAC's power to actually effect change within ICANN is so weak, that it may find its resources better spent on having end-users that are better informed about the ICANN issues that affect them. ALAC has the unique opportunity to speak to end-users in their vernacular from their perspective (which may not be the same as that of ICANN corporate).
It has failed."
As a former NARALO ALAC member I disagree with the premise and the conclusion. ALAC's power to effect change is not weak; it is subtle. It requires a lot of one-on-one conversations with other stakeholders filled with passion and integrity to persuade. "having end-users that are better informed" is a fool's errand in a world where people have smart phones but struggle for clean water and avoid government oppression. The vast majority of end users are or would be just not that into us, even if they knew who we are and what we do.
ALAC has not failed. It could however do better.