Hi Michael.
I think it's important that ICANN and the Business Constituency thereof remain focussed upon our own role.
It could well be that Google has too great a market dominance in search, and it could well be that pro-competition regulatory authorities in various jurisdictions will wish to address that. Perhaps, perhaps not.
But this is some distance from our role with regards to the policies we (the ICANN community) put in place around the domain name system.
It is NOT our (ICANN's) job to regulate Google, nor to regulate the search advertising market.
Our (ICANN's) job is to oversee "...IP address space allocation, protocol identifier assignment, generic and country code Top-Level Domain name system management, and root server system management functions....(through being) dedicated to preserving the operational
stability of the Internet; to promoting competition..."
Try starting a new business or organization today, and see what .com domain choices are available to you. I know you know the answer - very limited, unless you go to the secondary market. Is this our intent - that future domain name registrants continue to
crowd into the saturated .com space and pay high rates to secondary providers for .com names?
If it is, then I guess we should continue to drag our heels with respect to new gTLDs, and thereby protect the market for incumbent players.
If it is not, we should take further steps to open the market.
cheers/Rick
Rick Anderson
EVP, Walton Global Investments Ltd
randerson@WaltonGlobal.com
cell (403) 830-1798
PS: Please note our updated corporate name and email address
Rick,
Thanks for your comments. Ten years ago that might have been the case. Today the monopoly could be seen as Google. It is not Google's fault since many were using direct navigation in the early net but those that did not find tangible content searched for it. In doing so, search has dominated the way people navigate today. Having hundreds more gTLDs will only enhance that monopoly. Today anyone can register ANY gTLD and get high search ranking and relevance with the right kind of content and input. There is speculation in gold but in reality it is what people make gold out to be. Scarcity in itself creates worth ONLY to those that see the worth of its scarcity (;>. We have had many gTLDs since dot com but where did they go wrong? That is a matter of opinion since I know many that made millions from them. The ONLY difference is the worth that the global community places in them over time. As I said earlier, there will be great wealth in the short term exposure to the new gTLDs in sales. You have to get the public perception to buy into developing them in order for them to become a global brand. Those are two drastically differing returns. If you really want to make all navigation equal to everyone we could revert back to the IP system.
Michael Castello
CEO/President
Castello Cities Internet Network, Inc.
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Sunday, July 18, 2010, 1:28:36 PM, you wrote:
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Hi Michael.
Not sure where I said .com should be undone, I agree it has been a success.
What I say is that amidst the successful evolution of the domain name system we have also seen the (unintended) consequence of .com being so dominant as to be a near-monopoly. It will not always be this way, and it is in the community's interest to move more quickly than we have done to diversify domain name demand away from an over-concentration on .com.
Because .com is still seen by so many as the only way to go, we have created the circumstances which have lead to speculation in .com names with most of the attractive names now registered, leading to an artificial scarcity of domain name real estate. But this is really just a perceptual scarcity, and a policy-induced one, not a real scarcity. The best way to eliminate that artificial scarcity, in my view, is through the creation of more real estate, as has been done with some success (but not yet enough) with ccTLDs . More gTLDs are part of the answer, this is a matter of basic market economics.
cheers/Rick
Rick Anderson EVP, Walton Global Investments Ltd randerson@WaltonGlobal.com cell (403) 830-1798
PS: Please note our updated corporate name and email address From: Michael Castello To: Rick Anderson Cc: sarah.b.deutsch@verizon.com ; pcorwin@butera-andrews.com ; mike@haven2.com ; jb7454@att.com ; randruff@rnapartners.com ; ffelman@markmonitor.com ; bc-gnso@icann.org Sent: Sun Jul 18 13:52:57 2010 Subject: Re: DRAFT BC Public Comments on DAGv4 Hello Rick,
In all due respect your third reason absolutely floored me. The virtual world will be built by those that take the time, effort and sacrifice to do so. Dot com (commercial) was the only available gTLD to me and many others like me in 1994. It was what we had to build upon. ICANN does not determine what the public chooses or uses. The 1994 Internet, in my circles, was considered a fad. We could have simply used IPs to navigate and allowed search to do the workload. What had happened was actually quite beautiful. Average citizens could find a global distributional channel for ideas and products that used words to navigate. There was clarity in that a "word" with a dot com. It was understood as "the Internet". Dot com in itself became a brand. That was something the general public decided not the DNSO or ICANN. To purposely try to undo something that was natural will be futile in my opinion. There is a lot of growth in the name space for the global future. The new gTLDs will offer great wealth to those that sell, purchase and resell but it remains unseen if the global community chooses to "build upon" it. I personally think your intentions would have better served you unsaid.
Michael Castello CEO/President Castello Cities Internet Network, Inc.
-- Sunday, July 18, 2010, 11:55:07 AM, you wrote:
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