"This is one of the reasons big corporations use whois privacy. They register some defensive domain names and don’t want to call attention to it. The other big reason is that they don’t want to tip off their new product plans.
One of the biggest suppliers of whois privacy services for these companies is brand protection company Mark Monitor, which registers domains for clients under then name DNStination Inc.
When ISIS (the payments company) started registering domains for a brand change, it used whois privacy.
When Bank of America registered hundreds of “sucks” and “blows” domain names for its executives, it used whois privacy.
And when Proactiv wanted to make
its recall as quiet as possible, it used whois privacy."
Full article at link below...
Point in case for positive uses of whois privacy:
http://domainnamewire.com/2014/12/04/whois-privacy-big-company/#more-32594
Not relevant to the current discussion of relay and reveal, but still interesting...