Further on text-only marks
Aug. 16, 2017
7:34 a.m.
A data point for the group: Amazon's recently clarified guidelines for its brand protection program require a registered text-only mark; stylized or design + word marks don't qualify. This reinforces the point that a prophylactic measure online, which deals with text-based searches, should focus on text in the marks selected for extra protection. http://www.cll.com/newsroom-news-172324 Rebecca Tushnet Frank Stanton Professor of First Amendment Law, Harvard Law School 703 593 6759
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Rebecca Tushnet