all,

In doing a quick online search, I came across this old CircleId article that included, what appeared to be, a relevant quote (pasted below). In any case, this appeared to be a very brief article that barely scratches the surface.
http://www.circleid.com/posts/speculation_and_investment_in_domain_names/

quoting the author: "Thus, buying and selling domain names are speculative investments that can create, destroy, or transfer value."

In 2021, we are all aware of how Org's budget has expanded over the years (I believe now in excess of over US 100M), yet there appears to be a shortcoming in the collection of empirical data and market research on some of the most fundamental matters which fall under ICANN's public trust commitments. In this regard, I am reminded of Evan's previous comments on the essential role of the at-large community in both educating and informing gTLD policy development as being particularly  pertinent to this discussion. For example, here are a few topics which I believe that progress could be made through the commissioning of (truly) independent study, research, and analysis:

Hope helpful...cheers all.


On Thu, Jan 28, 2021 at 12:17 PM Nat Cohen <ncohen@telepathy.com> wrote:
OWG is a new Canadian airline.  Its first commercial flight was last month from your city of Toronto-


OWG.com branding is prominent on the fuselage.  Who sold them the domain name?  I did.

image.png

On Thu, Jan 28, 2021 at 12:01 PM Evan Leibovitch <evan@telly.org> wrote:
As I've said before, the greed and rent-seeking of the domain industry has been doing an excellent job driving both providers and consumers of Internet services to seek alternatives to "memorable" domain names. Every Google search and every Facebook corporate page gives people a more-useful way for people to get what they want from the net.

One more recent manifestation of this phenomenon caught my eye. Ten years ago airlines started putting their web domains boldly on the side of their planes. But now we have this:

Azores-Airlines-Airbus-A321LR-e1562685732426.jpeg

It's on all their planes. and consumers know what to do when they see it.
Use the QR code or search Azores Air.
Who needs to know that it's a Portuguese airline with a .pt domain?
Who needs to care?
The FQDN is in small print while the other access methods predominate.
This is where things are going, folks.
Don't believe the hype. And don't pay the ransom.
Almost everyone who defends the ruse  has a vested interest in maintaining it.

Evan Leibovitch, Toronto Canada
@evanleibovitch / @el56
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