Neustar supports the comments submitted by .CLUB recommending that 15% of the Auction Funds be set aside for a Global Awareness Campaign to educate and inform potential registrants, and consumers of the Internet more generally, about the significant change that has occurred at the top level of the domain name system since 2012, following the introduction of more than 1200 new gTLDs. It is important for all users of the Internet to understand that new domain name extensions are available that are safe and valid Internet addresses, providing more choice for consumers. As the organization that oversaw the introduction of the significant expansion in 2102, ICANN has a public policy obligation to ensure that consumers understand this change and because of the global reach of the DNS, this does need to be a Global Awareness Campaign that goes beyond the usual suspects in the ICANN community and ecosystem. Donna Austin Neustar, Inc. / Senior Policy Manager, Registry Solutions Mobile: +1 310 890 9655 donna.austin@team.neustar<mailto:donna.austin@team.neustar> / Website: home.neustar<http://www.home.neustar/> Follow Neustar: LinkedIn<http://www.linkedin.com/company/5349> / Twitter<http://www.twitter.com/neustar> Reduce your environmental footprint. Print only if necessary. ________________________________ The information contained in this email message is intended only for the use of the recipient(s) named above and may contain confidential and/or privileged information. If you are not the intended recipient you have received this email message in error and any review, dissemination, distribution, or copying of this message is strictly prohibited. If you have received this communication in error, please notify us immediately and delete the original message.