Aug. 2, 2011
5:48 p.m.
Garth, It is my experience writing three brouchures for CORE that brochure writing is the hardest, slowest, most contentious writing I've experienced in my professional life. Transformation from three mono-lingual three-fold to a single tri-lingual three-up means a complete re-write and redesign. Assumptions about white space and images have to be revisited, and text has to be re-written. Eric