Hi all, The main users of IDN will be from Global South countries. The cost of owning a gTLD is really prohibitive for these countries. That could be one reason for the low growth of IDNs, apart from the technical hindrances. Actually, technically there is no hindrance, but it is the mindset. Many people are still not familiar with inputting in scripts other than English (applicable to India). Regards, Pavanaja From: UA-discuss <ua-discuss-bounces@icann.org> On Behalf Of Mark W. Datysgeld Sent: Thursday, November 28, 2019 4:01 PM To: Dessalegn Yehuala <mequanint.yehuala@gmail.com>; Dr. Ajay Data <ajay@data.in> Cc: UA-discuss <UA-discuss@icann.org> Subject: Re: [UA-discuss] IDN growth - 9 million IDNs It's good to see these challenges laid out before us so that we can go into 2020 understanding the growing importance of what we are doing and how much effort needs to be put into this project. Best, Mark W. Datysgeld from Governance Primer [www.markwd.website <http://www.markwd.website> ] In partnership with AR-TARC and the Brazilian Association of Software Companies (ABES) On 28/11/2019 20:09, Dessalegn Yehuala wrote: Here is an excerpt from the report which gives food for thought for those involved in UA readiness. Despite the recent growth, the major challenge <https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fidnworldre...> to mass uptake of IDNs continues to be their poor usability <https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fidnworldrep...> : * in email, * online user identifiers, * and even in browsers, applications and devices including Internet of Things. Kind regards, Dessalegn On Wed, Nov 27, 2019 at 8:00 PM Dr. Ajay Data <ajay@data.in <mailto:ajay@data.in> > wrote: The 2019 IDN World Report Shows 20% IDN Growth https://www.businesswire.com/news/home/20191127005538/en/2019-IDN-World-Repo... Less than what I expected. Next year it should be more than 💯 percent growth. Worth a read. Thanks. AD -- Sent from my Android device with XGen Email. _______________________________________________ By submitting your personal data, you consent to the processing of your personal data for purposes of subscribing to this mailing list accordance with the ICANN Privacy Policy (https://www.icann.org/privacy/policy) and the website Terms of Service (https://www.icann.org/privacy/tos). You can visit the Mailman link above to change your membership status or configuration, including unsubscribing, setting digest-style delivery or disabling delivery altogether (e.g., for a vacation), and so on. _______________________________________________ By submitting your personal data, you consent to the processing of your personal data for purposes of subscribing to this mailing list accordance with the ICANN Privacy Policy (https://www.icann.org/privacy/policy) and the website Terms of Service (https://www.icann.org/privacy/tos). You can visit the Mailman link above to change your membership status or configuration, including unsubscribing, setting digest-style delivery or disabling delivery altogether (e.g., for a vacation), and so on.